New Balance has launched its highly anticipated 2025 Lunar New Year Collection, celebrating the Year of the Snake with a fresh range of footwear and apparel that blends contemporary design with Chinese cultural inspiration.
Drawing inspiration from the enduring legend and allegory of the snake, this exclusive collection represents a harmonious blend of elegance, versatility, and rich symbolism, making it a standout addition for the upcoming Lunar New Year. Rooted in tradition yet exuding contemporary appeal, the collection is designed to resonate with a wide range of tastes and styles, offering something special for every enthusiast.

At its heart, the collection features limited-edition colorways and some of New Balance’s most iconic silhouettes, creating a seamless fusion of heritage and innovation. Key footwear models such as the WRPED, 1906, and 740 are reimagined with meticulous attention to detail. Complementing the footwear lineup is an apparel range that includes hoodies, trackpants, and t-shirts, embodying the perfect balance of comfort and style.
The color palette is as dynamic as the collection itself, incorporating bold and subtle tones such as Black Cement, Arid Stone, and Mercury Red. These shades symbolize a blend of tradition and modernity, offering versatile options to suit every occasion. Whether you’re embracing the energy of the New Year or seeking timeless pieces for your wardrobe, the collection delivers on every front.

The Lunar New Year footwear will be widely available through New Balance’s online platform and at retail stores across the country, ensuring accessibility for all. In contrast, the apparel collection is available exclusively at the Galeries Grey Store in Sydney, offering an elevated and curated shopping experience for those seeking something truly unique.
Extending its appeal to all ages, the collection also includes infant and pre-school sizes, ensuring that the spirit of celebration is shared across generations. With its exceptional craftsmanship and thoughtful design, the collection makes it easy for everyone to ring in the Lunar New Year in style.
For additional details or to explore the collection please visit New Balance.