Following its triumph at the Chantilly Arts & Elegance Richard Mille, where it secured the prestigious public prize and captivated European audiences, the Tourbillon made a stunning debut in Doha. In a city celebrated for harmonising modern luxury with rich Eastern traditions, Bugatti’s latest hyper sports car mesmerised the Qatari capital over the course of a week, offering a remarkable display of elegance and cutting-edge innovation.
Set against the backdrop of the iconic Al Hikman Courtyard in Katara Cultural Village, where tradition meets modernity, select guests and media were treated to an exclusive viewing of Bugatti’s newest masterpiece. Surrounded by the striking architecture of central Doha, the Tourbillon exuded sophistication. The event not only showcased the car’s breathtaking design but also highlighted Bugatti’s bold, visionary approach—timeless, yet ahead of its era, embodying the peak of automotive excellence.
During its time in Qatar, the Tourbillon made a notable stop at the vibrant Mina District in Doha Port, a testament to the city’s importance in the Middle East. With architecture reflecting the timeless beauty of the sea, the port mirrors the essence of the Tourbillon. The connection between Bugatti’s masterful design and the port’s aesthetic creates a captivating visual experience, highlighting the brand’s commitment to blending heritage with innovation in every new vehicle.
Inspired by three legendary Bugatti models – the Type 57SC Atlantic, hailed as the world’s most beautiful car; the Type 35, the most successful race car ever; and the Type 41 Royale, a symbol of unmatched luxury – the Tourbillon pays homage to 115 years of Bugatti history. Signature design elements, from the iconic horseshoe grille and Bugatti Line to the central ridge and dual-color split, are echoed in the 2025 hyper sports car.
Kostas Psarris
Regional Director, Middle East & Asia, Bugatti“Qatar holds a special place in Bugatti’s journey, embodying a unique mix of history and endless creativity – much like our own inspiration in Molsheim, the brand’s home since 1909. The Bugatti Tourbillon marks a new incomparable era of our marque, a testament to our commitment to crafting art that transcends time. Bringing Bugatti’s new era defining car to Doha allows us to share this vision with a country that deeply appreciates French luxury and matches our avant-garde spirit and cutting-edge innovations.”
From the dynamic energy of Doha Port to the lively atmosphere of Al Maha Island, where the Tourbillon enhanced the island’s entertainment-rich environment, each location amplified its allure. The diverse landmarks of Doha showcased the full potential of Bugatti’s V16 hyper sports car.
Amidst Doha’s stunning landscapes and architectural marvels, where modern luxury intertwines with rich cultural heritage, the Tourbillon—a symbol of Bugatti’s relentless pursuit of perfection and timeless French elegance—found its perfect showcases.
The bold Bugatti hyper sports car made a breathtaking entrance in the Zekreet Desert, standing out against the rugged beauty of the vast sands and limestone formations. This striking scene embodied the essence of the Tourbillon. Every aspect of the new Bugatti, driven by the brand’s philosophy of “Form Follows Performance,” pushes the limits of both elegance and speed.
Unveiled at the stunning Mosque Twenty Seven in Doha, the Tourbillon’s sleek lines and exquisite craftsmanship mirrored the mosque’s profound aesthetic. Its intricate design highlighted a seamless harmony between form and function. Just as Mosque Twenty Seven symbolizes cultural richness and architectural brilliance, the Tourbillon stands as a testament to the relentless pursuit of perfection.
The newly revealed Bugatti Tourbillon is continuing its tour across Asia. Production and deliveries are scheduled to start in 2026, with just 250 meticulously hand-crafted units being assembled at the iconic Atelier in Molsheim, France. These exceptional creations will succeed the final W16-powered Bugatti hyper sports cars, the Bolide and W16 Mistral, ushering in a new chapter in Bugatti’s legacy of unrivaled craftsmanship and performance.