The All New MINI STRIP: Sustainably Designed With A Difference
The all new, custom-made, one-off MINI STRIP celebrated its world premiere in London last week, after two of Britain’s most sustainable brands collaborated on the futuristic automotive design. MINI and Paul Smith first announced their collaboration plans in November 2020, and since then the two iconic British brands have been sharing creative thoughts on a sustainable design process. Guided by the overarching theme of ‘Simplicity, Transparency and Sustainability’, the all new vehicle shines the spotlight on an innovative approach toward the issue of sustainability within automotive manufacturing.
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