G-Star Raw: The Jeans Matchmaker
G-star Raw’s latest Autumn/Winter 2015 campaign is reminding us all that jeans are the one garment that we truly wear our own way. It is all about finding your denim soul mate. Drawing inspiration from the ‘swipe left, swipe right’ features of popular dating app Tinder; the brand has immortalised the optimised tool that allows you to find your perfect denim match.
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